Experience: The New Retail Transaction

Adlandia goes bi-coastal talking to Amanda Latifi, CEO & Co-founder of start-up biz Hafta Have, a responsive sms technology that connects the in-store buying experience to the shopper.  The ladies talk all things retail, the relationship between transaction and experience and how now is the time for brick and mortars to put the power of buying back into shopper’s hands.  Don’t miss Amanda’s #killbuydiy