The first audience-based targeting marketplace in podcasting
60,000 audience segments targeting listeners by interest, purchase behavior, and demographics across all podcast apps, devices, and platforms.
Utilizing years of experience and cutting-edge data to develop breakthrough audio ads that envelop the user and drive results.
Ad spots are populated upon podcast download, ensuring messaging is fresh and relevant.
Bringing next-generation metrics like attribution and brand lift to on-demand audio for the first time.
Reach the right listener, every time. See how it works.
Solving the challenges of traditional podcast advertising.
Implement the same targeting parameters as your other digital media campaigns to reach the right audience without any wasted impressions.
Buy according to audience rather than on a show by show level. Record one set of ads that can be played across all shows.
Best-in-class, custom ads with Panoply Creative Solutions with ability to pre-screen before airing. Run across a premium network of professionally produced content.
Analyze performance across a range of metrics, including brand lift and attribution.
Targeted ads lead to increased listener action. Panoply ran an attribution study for a leading auto and home insurance provider with the goal of driving listeners to request a quote online. Over a 30-day period, the advertiser saw a drastic lift in requests.
Work with our Creative Solutions team to craft data-informed custom ad content that resonates.
Extend the intimacy of a host-read ad to a more scalable solution.
Experiment with sound design to tell your unique brand story.
Tailor ad content to your target audience by customizing voice, script, and more to best connect with listeners.
Harness best practices built from years of experience, supplemented by insights from a top audio analytics company.
Leading brands use Megaphone Targeted Marketplace to reach their target audience.
Make podcasting a part of your robust advertising strategy, and start reaching highly engaged listeners that matter to your campaign.Contact Us